Entrepreneurship : theory, process, and practice /
Kuratko, Donald F.
Entrepreneurship : theory, process, and practice / Donald F. Kuratko - Tenth Edition - Singapore : Cengage Learning Asia Pte Ltd, c2019 - xxxi, 465 pages : illustrations 26 cm
Includes indices.
Part 1: The entrepreneurial mind-set in the twenty-first century -- 1 Entrepreneurship: evolutionary development -- revolutionary impact -- 2 The entrepreneurial mind-set in individuals: cognition and ethics -- 3 The entrepreneurial mind-set in organizations: corporate entrepreneurship -- 4 Social entrepreneurship and the global environment for entrepreneurship -- Part 2: Initiating entrepreneurial ventures -- 5 Innovation: the creative pursuit of ideas -- 6 Assessment of entrepreneurial opportunities -- 7 Pathways to entrepreneurial ventures -- 8 Source of capital for entrepreneurs -- Part 3: Developing the entrepreneurial plan -- 9 Legal challenges for entrepreneurial ventures -- 10 Marketing challenges for entrepreneurial ventures --11 Financial preparation for entrepreneurial ventures -- 12 Developing an effective business plan -- Part 4: Growth strategies for entrepreneurial ventures -- 13 Strategic entrepreneurial growth -- 14 Valuation of entrepreneurial ventures -- 15 Harvesting the entrepreneurial venture -- Summary -- Key Terms -- Review and Discussion Questions -- Notes -- Glossary -- Name Index -- Subject Index.
"Entrepreneurship is the most powerful economic force known to human kind! The entrepreneurial revolution that captured our imagination during the last three decades has now permeated every aspect of business thinking and planning. As exemplified by the dynasty builders of the previous decades, such as Sam Walton of Walmart, Fred Smith of FedEx, Bill Gates of Microsoft, Herb Kelleher of Southwest Airlines, Steve Jobs of Apple, Andy Grove on Intel, Larry Page and Sergey Brin of Google, and Mark Zuckerberg of Facebook, the applications of creativity, risk taking, innovation, and passion led the way to economic development far greater than anyone could imagine. Today we witness the immense impact of entrepreneurial companies such as Google, Amazon, Facebook, Twitter, and LinkedIn, which have produced technological breakthrough after breakthrough. As the second decade of the twenty-first century ends, we continue to encounter newer and sometimes more complex challenges and pressures than ever before in the form of green technologies, social entrepreneurship, sustainability, health care, and technological change. The entrepreneurial drive and determination of yet-to-be-discovered dynasty builders will be our greatest solution to all of these challenges. The process of transforming creative ideas into commercially viable businesses continues to be a major force in today's world economy. Successful entrepreneurship requires more than merely luck and money. It is a cohesive process of creativity, risk taking, and planning. Students today need courses and programs that set forth a basic framework for understanding the process of entrepreneurship. I wrote this textbook to structure and illustrate the discipline of entrepreneurship in a manner that is as unique and creative as entrepreneurship itself. The text and online materials included in Entrepreneurship: Theory, Process, Practice, 10th edition, to bring together in one place the most significant resources for exploring the development of new and emerging ventures and to present them in an exciting, organized, and challenging manner." -- Preface
9789814839754
ENTREPRENUERSHIP--UNITED STATES
NEW BUSINESS ENTERPRISE--UNITED STATES
SMALL BUSINESS--UNITED STATES
HB 615 .K87 2019
Entrepreneurship : theory, process, and practice / Donald F. Kuratko - Tenth Edition - Singapore : Cengage Learning Asia Pte Ltd, c2019 - xxxi, 465 pages : illustrations 26 cm
Includes indices.
Part 1: The entrepreneurial mind-set in the twenty-first century -- 1 Entrepreneurship: evolutionary development -- revolutionary impact -- 2 The entrepreneurial mind-set in individuals: cognition and ethics -- 3 The entrepreneurial mind-set in organizations: corporate entrepreneurship -- 4 Social entrepreneurship and the global environment for entrepreneurship -- Part 2: Initiating entrepreneurial ventures -- 5 Innovation: the creative pursuit of ideas -- 6 Assessment of entrepreneurial opportunities -- 7 Pathways to entrepreneurial ventures -- 8 Source of capital for entrepreneurs -- Part 3: Developing the entrepreneurial plan -- 9 Legal challenges for entrepreneurial ventures -- 10 Marketing challenges for entrepreneurial ventures --11 Financial preparation for entrepreneurial ventures -- 12 Developing an effective business plan -- Part 4: Growth strategies for entrepreneurial ventures -- 13 Strategic entrepreneurial growth -- 14 Valuation of entrepreneurial ventures -- 15 Harvesting the entrepreneurial venture -- Summary -- Key Terms -- Review and Discussion Questions -- Notes -- Glossary -- Name Index -- Subject Index.
"Entrepreneurship is the most powerful economic force known to human kind! The entrepreneurial revolution that captured our imagination during the last three decades has now permeated every aspect of business thinking and planning. As exemplified by the dynasty builders of the previous decades, such as Sam Walton of Walmart, Fred Smith of FedEx, Bill Gates of Microsoft, Herb Kelleher of Southwest Airlines, Steve Jobs of Apple, Andy Grove on Intel, Larry Page and Sergey Brin of Google, and Mark Zuckerberg of Facebook, the applications of creativity, risk taking, innovation, and passion led the way to economic development far greater than anyone could imagine. Today we witness the immense impact of entrepreneurial companies such as Google, Amazon, Facebook, Twitter, and LinkedIn, which have produced technological breakthrough after breakthrough. As the second decade of the twenty-first century ends, we continue to encounter newer and sometimes more complex challenges and pressures than ever before in the form of green technologies, social entrepreneurship, sustainability, health care, and technological change. The entrepreneurial drive and determination of yet-to-be-discovered dynasty builders will be our greatest solution to all of these challenges. The process of transforming creative ideas into commercially viable businesses continues to be a major force in today's world economy. Successful entrepreneurship requires more than merely luck and money. It is a cohesive process of creativity, risk taking, and planning. Students today need courses and programs that set forth a basic framework for understanding the process of entrepreneurship. I wrote this textbook to structure and illustrate the discipline of entrepreneurship in a manner that is as unique and creative as entrepreneurship itself. The text and online materials included in Entrepreneurship: Theory, Process, Practice, 10th edition, to bring together in one place the most significant resources for exploring the development of new and emerging ventures and to present them in an exciting, organized, and challenging manner." -- Preface
9789814839754
ENTREPRENUERSHIP--UNITED STATES
NEW BUSINESS ENTERPRISE--UNITED STATES
SMALL BUSINESS--UNITED STATES
HB 615 .K87 2019
