A complete guide to cruise ship operations and management /
Arora, Surekha
A complete guide to cruise ship operations and management / Surekha Arora - Fourth Edition - New Delhi, India : Keya International Press LLP c2024 - viii,224 pages : Illustrations ; 23 cm.
includes bibliographical references.
Preface -- 1. Introduction to Cruise Sector -- 2. Cruise Ship Operations -- 3. Cruise Ship Management -- 4. Cruise Ship Industry -- 5. The ultimate cruise ship marketing and sales guide -- References.
"Case studies in A Complete Guide to Cruise Ship Operations and Management help put the information presented in context and urge the reader to consider the myriad factors that might contribute to, and sometimes even cause, issues with cruise operations. These modern case studies are based on in-depth interviews with industry professionals at a variety of foreign cruise lines to give you an accurate picture of how things work in the real world. The questions that follow each case study are meant to further explore the topic at hand and spark conversation. The book is organized in a way that allows the reader to either "dip in" and use specific material and case studies for use within a more generic hospitality or tourism learning context, or to build knowledge cumulatively for an in-depth understanding of managerial practices and procedures onboard a cruise ship." -- Back cover
9789395080583
OCEAN TRAVEL
CRUISE SHIPS
CRUISE LINES
G 550 .A76 2024
A complete guide to cruise ship operations and management / Surekha Arora - Fourth Edition - New Delhi, India : Keya International Press LLP c2024 - viii,224 pages : Illustrations ; 23 cm.
includes bibliographical references.
Preface -- 1. Introduction to Cruise Sector -- 2. Cruise Ship Operations -- 3. Cruise Ship Management -- 4. Cruise Ship Industry -- 5. The ultimate cruise ship marketing and sales guide -- References.
"Case studies in A Complete Guide to Cruise Ship Operations and Management help put the information presented in context and urge the reader to consider the myriad factors that might contribute to, and sometimes even cause, issues with cruise operations. These modern case studies are based on in-depth interviews with industry professionals at a variety of foreign cruise lines to give you an accurate picture of how things work in the real world. The questions that follow each case study are meant to further explore the topic at hand and spark conversation. The book is organized in a way that allows the reader to either "dip in" and use specific material and case studies for use within a more generic hospitality or tourism learning context, or to build knowledge cumulatively for an in-depth understanding of managerial practices and procedures onboard a cruise ship." -- Back cover
9789395080583
OCEAN TRAVEL
CRUISE SHIPS
CRUISE LINES
G 550 .A76 2024
