MARC details
000 -LEADER |
fixed length control field |
02529nam a22002537a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
NUCLARK |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250227120315.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250227b ph ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781506360928 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
NUCLARK |
Transcribing agency |
NUCLARK |
050 ## - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
P 91.6 .S65 2019 |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Smith, Stephanie |
Dates associated with a name |
1985- |
Relator term |
author |
245 ## - TITLE STATEMENT |
Title |
Careers in media and communication / |
Statement of responsibility, etc. |
Stephanie Smith, Virginia Tech. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Thousand Oakes, California : |
Name of publisher, distributor, etc. |
SAGE, |
Date of publication, distribution, etc. |
c2019. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
167 pages : |
Other physical details |
illustrations ; |
Dimensions |
24 cm. |
365 ## - TRADE PRICE |
Price amount |
$6.00 |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
505 ## - FORMATTED CONTENTS NOTE |
Formatted contents note |
Chapter 1 Mass communication -- Chapter 2 Advertising and marketing -- Chapter 3 Public relations -- Chapter 4 Journalism -- Chapter 5 Mass communication careers in business -- Chapter 6 Publishing -- Chapter 7 Telecommunications and visual communication -- Chapter 8 Public administration -- Chapter 9 Nonprofits -- Chapter 10 Skills -- Chapter 11 Preparation -- Chapter 12 Experience -- Chapter 13 Searching and applying for jobs -- Chapter 14 Interviewing -- Chapter 15 Career success strategies -- References -- Index -- About the author. |
520 ## - SUMMARY, ETC. |
Summary, etc. |
Skills for finding and securing a job in mass communication<br/><br/>Careers in Media and Communication is a practical resource that helps you understand how a communication degree can prepare you for a range of fulfilling careers; it gives you the skills you will need to compete in a changing job market. Award-winning teacher and author Stephanie A. Smith draws from her years of professional experience to guide you through the trends and processes of identifying, finding, and securing a job in in mass communication. Throughout the book, you will explore the daily lives of professionals currently working in the field, as well as gain firsthand insights into the training and experience that hiring managers seek.<br/><br/>Key Features:<br/><br/>Real stories from current practitioners describe the day-to-day work experience you can expect in an entry-level position, as well as give you insight into the skills and aptitudes that hiring managers are seeking.<br/>Detailed career profiles introduce you to a variety of careers and help you identify the skills needed to be successful in each line of work.<br/>An overview of current industry trends familiarizes you with the hiring needs and practices in mass communication industries. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
MASS MEDIA |
General subdivision |
VOCATIONAL GUIDANCE |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
COMMUNICATION |
General subdivision |
VOCATIONAL GUIDANCE |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
Library of Congress Classification |
Koha item type |
Books |
Suppress in OPAC |
No |