Start your own online coupon or daily deal business / Entrepreneur Press and Rich Mintzer

By:

Mintzer, Richard [author]

Material type: Text

TextPublication details: Irvine : Entreprenuer Press, c2013.Description: xvi, 182 pages : illustrations ; 23 cmISBN:

9781599185125

Subject(s):

LOC classification:

HF 6127 .M56 2013

Contents:

Acknowledgments -- Preface -- What is the coupon, and daily deal, business all about? -- Is this the business for you? -- How it works -- Boring business basics : getting your business started -- The home office or the business office -- You & your website -- Strategizing with your merchants -- Marketing -- Know your costs and bookkeeping basics -- Finding funding and your business plan -- Selling or closing down the business.

Summary: "Unlike old-school design your own coupon book” titles, this book moves straight into computer technology and proceeds to the latest trend in couponing . . . apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing." -- Amazon.

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode
Books	NU Clark Reference	Reference	REF HF 6127 .M56 2013 (Browse shelf(Opens below))		Available		NUCLA000002796

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Previous	REF HF 1008 .H69 2022 How business works : the facts visually explained /	REF HF 5549 .D67 2010 Y-size your business : how Gen Y employees can save you money and grow your business /	REF HF 5549 .J39 1998 The essential personnel sourcebook /	REF HF 6127 .M56 2013 Start your own online coupon or daily deal business /	REF HG 3756 .T87 2006 Get out of debt forever /	REF HM 449 .S73d 2022 Design for belonging : how to build inclusion and collaboration in your communities /	REF HM 449 .S73dr 2022 Drawing on courage : risks worth taking and stands worth making /	Next

Includes index.

"Unlike old-school design your own coupon book” titles, this book moves straight into computer technology and proceeds to the latest trend in couponing . . . apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza!! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process.

Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing." -- Amazon.

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