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Creative change : why we resist it ... how we can embrace it / Jennifer Mueller

By: Material type: TextTextPublication details: New York : Marner Books, c2017Description: xiv, 239 pages ; 21 cmISBN:
  • 9781328745668
Subject(s): LOC classification:
  • HD 53 .M84 2017
Contents:
Preface: The Seeds of Our Uncreative Destruction -- 1. The Hidden Innovation Barrier -- 2. Our Love-Hate Relationship -- 3. The Science Behind the Paradox -- 4. Self-Disrupt: Overcome Your Own Bias against Creaitvity -- 5. Overcome the Bias against Creative Leadership -- 8. Stop Generating Ideas and Start Making Impact -- Acknowledgments -- Notes -- Index.
Summary: "Business leaders say they want creativity and need real innovation in order to thrive in a competitive world, yet chronically reject creative solutions and often embrace the familiar. Could it be that people love but also hate creative ideas? Could the "best practices" that organizations employ to manage innovation inadvertently kill innovation? Mueller provides a four-step process to help you disrupt your current mindset and recognize creative opportunity, allowing you to lead your organization in productive new directions."
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Holdings
Item type Current library Collection Call number Materials specified Status Date due Barcode
Books Books NU Clark Circulation Non-fiction GC HD 53 .M84 2017 (Browse shelf(Opens below)) Available NUCLA000002893

Includes bibliographical references and index.

Preface: The Seeds of Our Uncreative Destruction -- 1. The Hidden Innovation Barrier -- 2. Our Love-Hate Relationship -- 3. The Science Behind the Paradox -- 4. Self-Disrupt: Overcome Your Own Bias against Creaitvity -- 5. Overcome the Bias against Creative Leadership -- 8. Stop Generating Ideas and Start Making Impact -- Acknowledgments -- Notes -- Index.

"Business leaders say they want creativity and need real innovation in order to thrive in a competitive world, yet chronically reject creative solutions and often embrace the familiar. Could it be that people love but also hate creative ideas? Could the "best practices" that organizations employ to manage innovation inadvertently kill innovation? Mueller provides a four-step process to help you disrupt your current mindset and recognize creative opportunity, allowing you to lead your organization in productive new directions."

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