Heritage tourism / Danny Cabulay

By:

Cabulay, Danny [author]

Material type: Text

TextSeries: HRM-Tourism SeriesPublication details: Manila : Rex Book Store, c2021Edition: First EditionDescription: x, 182 pages : illustrations ; 26 cmISBN:

9786210431506

Subject(s):

HERITAGE TOURISM -- PHILIPPINES

LOC classification:

G 156.5 .C33 2021

Contents:

Chapter 1 : Introduction to heritage tourism Chapter 2 : The ecosystem of heritage tourism Chapter 3 : Visitor management of heritage sites Chapter 4 : Marketing heritage sites and legacies Chapter 5 : Planning a heritage tour Chapter 6 : Sustainable heritage tourism Chapter 7 : Business and financial aspects of heritage tourism Chapter 8 : Best practices in heritage tourism.

Summary: "This serves as a comprehensive guide and reference for learners enrolled in the course of Heritage Tourism, teachers, as well as professional engaged in tourism and hospitality-oriented establishment Readers of this book will have a technical understanding of the processes and value of developing, marketing, and operating heritage sites, and cultural event of heritage tourism destinations." -- Excerpt from the preface

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Copy number	Status	Date due	Barcode
Books	NU Clark Filipiniana	Non-fiction	FIL 156.5 .C33 2021 c.1 (Browse shelf(Opens below))		c.1	Available		NUCLA000005108
Books	NU Clark Filipiniana	Non-fiction	FIL 156.5 .C33 2021 c.2 (Browse shelf(Opens below))		c.2	Available		NUCLA000005109

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Includes bibliographical references and index.

"This serves as a comprehensive guide and reference for learners enrolled in the course of Heritage Tourism, teachers, as well as professional engaged in tourism and hospitality-oriented establishment Readers of this book will have a technical understanding of the processes and value of developing, marketing, and operating heritage sites, and cultural event of heritage tourism destinations." -- Excerpt from the preface

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