Smart brevity : the power of saying more with less / Jim VandeHei, Mike Allen, Roy Schwartz.

By:

VandeHei, Jim [author]

Contributor(s):

Material type: Text

TextPublication details: New York : Workman Publishing, c2022.Description: 218 pages : illustrations (chiefly color) ; 21 cmISBN:

9781523516971

Subject(s):

LOC classification:

HD 30.3 .V34 2022

Contents:

Introduction -- Part 1 What is smart brevity? -- Part 2 How to do it -- Part 3 Smart Brevity in Action -- Acknowledgements.

Summary: "Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the cofounders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity--think Strunk and White's Elements of Style for the digital age. In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications"-- Provided by publisher.

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Holdings
Item type	Current library	Collection	Call number	Materials specified	Status	Date due	Barcode
Books	NU Clark Circulation	Non-fiction	GC HD 30.3 .V34 2022 (Browse shelf(Opens below))		Available		NUCLA000005366

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Introduction -- Part 1 What is smart brevity? -- Part 2 How to do it -- Part 3 Smart Brevity in Action -- Acknowledgements.

"Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the cofounders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity--think Strunk and White's Elements of Style for the digital age. In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications"-- Provided by publisher.

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