Sinek, Simon <br/><br/>
Start with why :  how great leaders inspire everyone to take action / 
Sinek Simon 
 - New York :  Porfolio / Penguin,   c2009 
 - x, 246 pages ;  21 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Preface: The Power of Why -- Introduction: Why Start With Why? -- PART 1: A World That Doesn't Start With Why -- PART 2: An Alternative Perspective -- PART 3: Leaders Need A Following -- PART 4: How to Rally Those Who Believe -- PART 5: The Biggest Challenge is Success -- PART 6: Discover Why -- Afterword: Be a Part of This Movement, Share Your Vision of the World -- Acknowledgments -- Notes -- Index. 
<br/><br/> "Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty? In studying the leaders who've had the greatest influence in the world, Simon Sinek discovered that they all think, act, and communicate in the exact same way-and it's the complete opposite of what everyone else does. People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they all started with why. Drawing on a wide range of real-life stories, Sinek weaves together a clear vision of what it truly takes to lead and inspire." 
<br/><br/><label>ISBN: </label>9781591846444 
<br/><br/><label>Subjects--Topical Terms: </label><br/>LEADERSHIP<br/>CORPORATE CULTURE<br/>ORGANIZATIONAL CHANGE
<br/><br/><label>LC Class. No.: </label>HD 57.7 .S56 2009