Acierto, Marife Agustin <br/><br/>
Internet marketing /  Marife Agustin-Acierto, Gilfred Abad Acierto ; Annabelle Gordonas, editor 

 - Intramuros, Manila :  Unlimited Books library services & Publishing Inc..  c2022 
 - x, 221 pages :  illustrations ;  26 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/>Dedication -- Preface -- Chapter 1: The digital revolution: brief history -- Chapter 2: Marketing concepts and principles -- Chapter 3: Electronic retailing -- Chapter 4: The internet for distribution -- Chapter 5: E-marketing communication tools -- Chapter 6: Engaging customers with social media -- Chapter 7: Buying digital media space -- Chapter 8: Ethical and legal issues -- References. 
<br/><br/> "This book elaborates the world of retailing and e-retailing. It fills the gap for those who have found internet marketing studies." -- Preface 
<br/><br/><label>ISBN: </label>9786214270866 
<br/><br/><label>Subjects--Topical Terms: </label><br/>INTERNET MARKETING<br/>MARKETING
<br/><br/><label>LC Class. No.: </label>HF 5415.1265 .A25 2022