Areola, Eunice Mareth Q.

Strategic business analysis / Eunice Mareth Q. Areola, Ramoncito P. Javier [and] Fernando C. Trinidad - First Edition - Quezon City : Rex Book Store, c2023 - ix, 200 pages : 26 cm.

Includes bibliographical references and index.

Preface -- Chapter 1. Business management review: appreciating the groundwork in strategic business analysis -- Chapter 2. Basic concepts of strategic management: understanding strategic business analysis -- Chapter 3. Strategy formulation: understanding different strategies -- Chapter 4. Strategy implementation: preparing a strategic business analysis plan -- Bibliography -- Index.

"This textbook on Strategic Business Analysis progresses from an introduction of the key topics and themes in the different functional areas of management before it discusses the nuances of strategic."

978621045018


BUSINESS MANAGEMENT

HD 30.28 .A74 2023