Pineda, Ariel D.

Entrepreneurship Fundamentals / Ariel D. Pineda - Intramuros, Manila : Mindshapers, c2019 - x, 258 pages : illustrations ; 26 cm.

Includes appendices.

Includes bibliographical references.

Entrepreneurship overview -- 2. Development of Business plan -- 3. The market and product -- 4. Technical and Financial aspect -- 5. Concepts and principles of management -- Appendices – References.

"Entrepreneurship Fundamentals is a book written to equip students or its readers on the basics of business plan preparation and implementation. It aims to raise awareness and inspire students and readers to consider and take a look on the significant role an entrepreneur play in nation building." -- Preface

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ENTREPRENEURSHIP

HD 62.5 .P56 2019