Entrepreneurship /
Jefferson S. Marcelo [and] Girlie M. Samson
- Intramuros, Manila : Mindshapers, c2022
- viii, 163 pages : illustrations ; 26 cm
Includes bibliographical references.
Preface -- Lesson 1. Introduction to Entrepreneurship -- Lesson 2. Entrepreneurship in the Philippine Setting -- Lesson 3. The Entrepreneurs -- Lesson 4. Entrepreneurial Options -- Lesson 5. The Management Aspect for Entrepreneurs -- Lesson 6. Marketing for Entrepreneurs -- Lesson 7. Financial and Financing Aspect for Entrepreneurs -- Lesson 8. ICT for Entrepreneurs -- Lesson 9. Ethical Perspective for Entrepreneurship -- Lesson 10. The Feasibility Study -- Supplemental Learning Materials -- Reference.
"This course provides an opportunity for students to appreciate and understand the value of entrepreneurship. Students will explore their entrepreneurial spirit through examining the process of starting and building a successful business." -- Preface