000			01890nam a22002777a 4500
003			NUCLARK
005			20241016102807.0
008			241016b ph ||||| |||| 00| 0 eng d
020			_a9786214161256
040			_aNU CLARK _cNU CLARK
050			_aHD 30.28 .C33 2022
100			_aCabrera, Ma. Elenita Balatbat _eauthor
245			_aStrategic management : _bconcepts and applications / _cMa. Elenita Balatbat Cabrera, Gilbert Anthony B. Cabrera and Bernadette Ann B. Cabrera
250			_a2022 EDITION
260			_aManila, Philippines : _bGIC Enterprises & Co., Inc., _cc2022
300			_axv, 283 pages : _billustrations ; _c23 cm.
504			_aIncludes bibliographical references. Glossary: 274 -282 pages.
505			_aPreface -- Unit I Understanding strategy -- Unit II Strategy development and strategic decision making -- Unit III Strategy implementation -- Glossary of key terms -- References
520			_aThe objective of this book is to provide the readers, students and new business managers with core concepts, framework, and analysis techniques in strategy that will not only integrate their functional responsibilities but also help them to become managers who make better strategic decisions. This book looks at the whole process of strategic decision-making from vision , innovating and allocating resources, to implementation leading people through changes in the business. It focuses on the presentation of relevant strategy content using analysis, formulation, and implementation as a guiding framework . It includes the traditional chapters needed in the core strategy course, as well as contemporary standalone chapters that provided added value. -- preface
650			_aSTRATEGIC PLANNING
700			_aCabrera, Gilbert Anthony B. _eauthor
700			_aCabrera, Bernadette Ann B. _eauthor
942			_2lcc _cBK _n0
999			_c3309 _d3309