Montage : (Record no. 803)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02085nam a2200253Ia 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NUCLARK |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250326100128.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230217s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786214061488 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | NUCLARK |
| Transcribing agency | NUCLARK |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P 90 .M66 2018 |
| 245 #0 - TITLE STATEMENT | |
| Title | Montage : |
| Remainder of title | introduction to communication (a text manual for the 21st century Filipino student) / |
| Statement of responsibility, etc. | edited by Jaime Gutierrez-Ang |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Intramuros, Manila : |
| Name of publisher, distributor, etc. | Mindshapers Co., Inc., |
| Date of publication, distribution, etc. | c2018. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 184 pages : |
| Other physical details | illustrations ; |
| Dimensions | 26 cm. |
| 365 ## - TRADE PRICE | |
| Price amount | Php552.00 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Acknowledgement -- LECTURE - LESSON I RE/VIEW: THE NATURE OF COMMUNICATION -- LECTURE - LESSON II CLEARING THE SPACE: THE DYNAMICS OF MASS/MEDIA COMMUNICATION -- LECTURE - LESSON III ON COMMUNICATION MEDIA: CONCEPTS, PERSPECTIVES, ETC. -- LECTURE - LESSON IV BACK TO THE FUTURE: THE (RE) EVOLUTION OF MEDIA -- LECTURE / LESSON V SELECTED READINGS IN COMMUNICATION MEDIA: A REQUIREMENT -- Media Glossary -- References. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | "This text - manual is specifically designed and crafted for BA communication students of the 21st century.<br/>Specifically, it sought to address the millennials on the impact of media in this of disruption, thus it is expected that after reading the text and participating in the outcomes-based and learner centered activities, the students are able to:<br/>age<br/>(1) fully comprehend the dynamics of mass media;<br/>(2) define and discuss through a concept map the idea of communication media;<br/>(3) explain the relationship of communication theories to media and society; (4) understand how MEDIA can be a purveyor of ideology;<br/>(5) discuss the nature and context of mass media organizations;<br/>(6) re/view, re/visit the (re) evolution of mass media; and<br/>(7) read and understand the required readings in communication media;<br/>Happy communication media reading!" -- Notes from the Editor. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MASS MEDIA |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | MEDIA LITERACY |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gutierrez-Ang Jaime |
| Fuller form of name | General editor |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Source of classification or shelving scheme | Library of Congress Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Coded location qualifier | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Non-fiction | NU Clark | NU Clark | Filipiniana | 11/10/2023 | Purchased - R.R.A.G BookStore | 552.00 | FIL P 90 .B73 2003 | NUCLA000000803 | 02/17/2023 | 02/17/2023 | Books |
